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Lead generation

Get more leads from your best audiences

Turn more of your existing traffic, campaigns, contacts and recruitment activity into engaged prospective students.

Website traffic

Get more leads from your website

Some visitors are still exploring—curious about a programme, unsure which option is right for them, or not yet ready to speak to admissions. The Digital Advisor gives them a reason to take the next step.
The flow of website visitors to the Digital Advisor, where they can answer questions and get personalised programme recommendations.

Jenn Hoets

Marketing Manager for Performance Marketing and Affiliate Marketing

“This innovative tool has been a great asset for us to use across our different channels including emails, website, social media and paid advertising.”

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Digital marketing

More leads from your paid marketing

A campaign doesn't have to end at another static landing page. Send candidates straight into an experience that answers a question they're already asking.
An instagram leading into a Digital Advisor landing page

Isabelle Chiosi

Marketing & Product Communication

“Unlike many digital campaigns that lose effectiveness over time, this format has continued to perform consistently year after year.”

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Fairs

More leads from your fairs

Don’t have time to speak with everyone at the fairs? Give them the online experience instead. Your team can focus on meaningful conversations with the most relevant candidates, while everyone else still gets a personalised one.
A visualisation of programme matching

Digital Marketing Manager

UK Business School

“In an A/B test with 18,500 leads, our email marketing team compared the Bachelor Quiz journey with the standard brochure journey. The quiz generated enquiries at a 2:1 ratio versus the brochure journey”

Re-engage leads

Reactivate stale leads

Reconnect with people who showed interest before but never converted. Instead of another generic email, the Digital Advisor turns a cold contact back into a warm one, on their terms and timing.
Different questions you might ask a stale lead. Still considering an MBA? Has your career direction changed? Find out which programme fits your goals today.

How the Digital Advisor is used to generate leads

Turn your existing audience into applicants

Speak to one of our experts and discover how we can help you achieve your goals.
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