At House of Education, we combine the power of data and expert education knowledge to find and deliver the leads you need - at scale.
Nobody gets students like us.
Add a matching quiz to your student recruitment strategy to get stronger engagement and more leads for your marketing efforts.
Insights and tips on education marketing & lead generation.
How to optimise your digital marketing strategy for higher education and fill every seat in your classroom.
Miguel Doughty · 3 min read
By hitting the right audience on Facebook, with the right messaging, and a great user experience, you will begin to see your results improve drastically.
Ayodeji Atere (DJ) · 2:30 min read
A short guide on creating social media ads that ‘click’ with prospective students. Create more compelling visuals and messaging for your next campaign.
Sebastian von Bischopink · 4 min read
Learn how to boost your student lead generation and convert prospective leads to paying students quicker.
Pernilla Carlström · 4 min read
Add a multi-step lead form to your student recruitment strategy and generate lead conversion rates of up to 70% from traffic to submit contact information.
Pernilla Carlström · 3 min read
Whether you need to provide your sales team with more prospects, improve your digital marketing or boost your website conversions - we can help.
Sales-ready leads on demand
Do you want to explore a new region, add traffic streams to your portfolio or simply increase student lead volume?
Combining highly-targeted, data-driven marketing campaigns and our in-house lead-capturing tool, we deliver high volume without sacrificing quality.
Explore untapped markets safely with a pay-per-lead model and leads vetted for you.
Start talking to qualified leads with verified contact information today.
Tailored campaigns from A-Z
Looking to promote your programmes? Our user-focused experience nurtures from lead to enrolment.
As your paid media partner, we give every aspect of your campaign the attention it deserves.
Whether you need to raise awareness, capture leads or improve the candidate experience, we find the best solution for your specific needs and objectives.
Effective lead capturing
Doing everything right, but only seeing lead form conversions at the industry average of 2.6%?
You’re on social media, you’re getting the traffic. Now give them a reason to connect with you.
Our award-winning product engages and provides personalised feedback to users about your programme while capturing lead data.
Ready for conversions of up to 65%? Let's turn your traffic into enrolment.
Our unique combination of targeted marketing, a rewarding student experience and data intelligence means higher quality prospects for you.
Customised campaigns
Forget generic ads and wide-cast nets. We’re all about precision.
With our expertise and your enrolment insights, we create an ideal student profile tailored to your school and programme. Then we use our 10+ years of experience in education marketing to target your ideal candidates across our paid media channels.
Tailored, click-friendly ads speak directly to your audience’s aspirations and offer them help with their education decisions.
With data insights across subjects, degree levels, and all regions of the world, we know what messaging and targeting will work for you.
Intelligent data
Students who want to learn more about your programme take our “Digital Student Advisor” quiz, which answers leads' questions while collecting data on their background, eligibility and personal preferences.
When users get valuable insights and honest feedback to help their research, they are generally open to further communication and happily provide you with verified contact information.
As we collect more data over time, we continually update your ideal candidate profile, improving both targeting and lead delivery.
Effortless integration
No more learning new systems or manually entering data. Thanks to our seamless API integration, you receive vetted lead info directly in the CRM you're familiar with.
Call them, email them. Focus on people who are most likely to enrol. Use the provided data points to personalise your pitch and further improve your lead-to-student conversions.
In turn, you let us know how your conversations go. We use that data to identify patterns and further improve targeting and lead vetting.
